Telemarketing Representative Job Description

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Author: Lorena
Published: 17 Feb 2020

A Telesales Representative' a la Carte, Telesales: A New Tool for Sales, Telemarketer Training, Telemarketing Managers, How to Write a Job Description and more about telemarketing representative job. Get more data about telemarketing representative job for your career planning.

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A Telesales Representative' a la Carte

A telesales representative is responsible for generating sales or donations over the phone. A telesales representative contacts businesses and private individuals and reads from a script to solicit sales or donations.

Read also our column about Customer Account Representative job planning.

Telesales: A New Tool for Sales

Telesales representatives are part of a sales team. They make sales by phone or by setting appointments with customers. An effective telesales representative focuses on customers' wants and needs, rather than using high-pressure sales techniques.

Telesales representatives try to sell products or services to existing customers. They use a database to identify customers who have bought a product in the past and prospects who are likely to buy. The reps can use a script to ask their contacts questions and present the features and benefits of the product.

They use a script that gives answers to common objections. telesales teams can increase sales and reduce the cost of sales by selling directly to customers, compared with field sales teams. Customer service duties are carried out by telesales representatives.

They call customers to check their details. They let customers know about new products that are relevant to their needs. Telesales deal with inquiries about delivery or product quality.

Telemarketer Training

A telemarketer is a person who works in call centers or third-party call centre firms. The telemarketer's primary role is to try and sell goods or services to the people they are trying to reach. Telemarketers don't meet their customers face-to-face, so mastering the art of convincing a customer to invest in what you are selling is important.

Detailed post on Customer Support Representative job guide.

Telemarketing Managers

The customer or prospect will usually dial a freephone number to initiate the call. The operator has to provide the caller with the information they need in a clear and concise way, as well as provide customer service to the required standard, and progress the call towards specific pre-defined commercial objectives. Telemarketers may have full-time or part-time contracts, and they may be paid based on results, which may include appointments arranged, leads generated or other production metrics.

There are many job opportunities for telemarketing operators. Team leader roles involve coordinating and motivating a small group of operators, while supervisors are responsible for overseeing call center operations. Telemarketing Managers have a lot of responsibilities, including selection, management and training of personnel, producing statistical reports on performance and coordinating telemarketing activities with other areas of the company.

How to Write a Job Description

The sample job description can give you insight into the writing of a job description. Finding the right candidate is more than just posting an opening. It requires a lot of time to draft something that will appeal to the right audience.

Read our column on Customer Retention & Sales Representative career guide.

Effective Telesales Representative

An effective telesales representative must have good communication skills and good people skills. They must be comfortable with dealing with doubts and complaints.

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